What is the difference between ARR and revenue at SaaS companies? GAAP revenue is reported on the income statement following ASC 606 and IFRS 15 accounting standards. ARR is an operating metric defined by the…
Many SaaS companies offer pay-as-you-go options to accelerate new customer acquisition. If customers have the right to terminate at any time should are these monthly plans recurring revenue to include in MRR/ARR reporting?