SaaS Metrics for Investors
ARR/MRR, bookings, churn and retention
Report on the metrics driving the growth of your business to private equity, venture capital, public shareholders, and board members
- Recurring revenue
- New bookings
- Expansions and contractions
- Net dollar retention
- Customer counts
New booking metrics
ACV, ASP, and more
Ordway provides turnkey reporting on key sales metrics for you to include in monthly flash reports, quarterly board packages, and annual reviews.
Track bookings from new logo sales, renewals, upsells, and cross-sells in ACV, TCV, ARR, or MRR.
Understand trends in Average Selling Price, contract length, and discounts applied by the sales team.
Future cash flows
Understand the mix of annual contracts with upfront payments and pay-as-you-go customers billed monthly.
Recurring revenue metrics
ARR, MRR, and more
Ordway supports a wide range of recurring revenue models including subscription, usage-based, and commission pricing.
Report on ARR or MRR on a gross or net basis for new accounts and expansion bookings.
Analyze historical revenue growth rates. Generate future projections based upon contracted ARR and deferred revenue.
Understand trial and freemium conversion rates. Study consumption dynamics of usage-based pricing models.
ARPA, customer counts and more
Ordway integrates directly with your CRM application to capture the pricing and payment details for new logo, upsell, and renewal contracts.
Track changes to the customer base including new logos, pending renewals, and churned accounts.
Report on your top 10 revenue-generating accounts and forecast based upon recent trends.
Filter by product line, geographic region, revenue band, and other firmographies.