SaaS Metrics

Learn how SaaS companies define, calculate, and report product attach rates to investors. See examples from Salesforce.com, Hubspot, DataDog, Cloudflare, and other publicly traded companies.

Seven real-world examples of companies such as Salesforce, Hubspot, ServiceNow, and Snowflake. Learn how SaaS companies define RPOs and measure short-term and long-term contract backlog as well as RPO growth rates.

Learn how SaaS and cloud providers calculate RPOs for usage-based pricing by analyzing the quantitative and qualitative disclosures of four large publicly traded companies

Grow expansion ARR and improve your net retention with five upsells and cross-sell strategies - add seats, increase prices, grow usage

SaaS gross revenue retention calculation examples from 10 publicly traded companies including Workday, DataDog, and Crowdstrike. Learn how each defines and reports on GRR.

ARR, LTV/CAC, Net Retention - which metrics should you focus on in early stage vs late stage SaaS companies?