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SaaS Research Studies

Business Models, Metrics/KPIs, Pricing Strategies

Net Revenue Retention (NRR)

How 135 SaaS Public Companies Calculate Retention

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Annual Recurring Revenue (ARR)

How 135 SaaS Public Companies Calculate ARR

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Largest SaaS Companies

List of 140 Publicly Traded SaaS, Cloud, Fintech Providers

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More Research

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Blog

SaaS GMV Calculation Examples

Learn how e-commerce and fintech companies like Toast, Lightspeed, Bill.com, VTEX, and AvidXchange perform SaaS GMV calculations. Understand the different variables included in the calculation such as taxes, shipping, and refunds.
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Blog

How SaaS Companies Define RPOs

Seven real-world examples of companies such as Salesforce, Hubspot, ServiceNow, and Snowflake. Learn how SaaS companies define RPOs and measure short-term and long-term contract backlog as well as RPO growth rates.
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Research

How Public Companies Calculate Net Revenue Retention

We reviewed 135 SaaS, cloud, AI, and fintech providers on the NYSE and NASDAQ to understand the different ways that publicly traded companies calculate Net Revenue Retention.